Bachelor of Business Administration

The Bachelor of Business Administration (BBA) is intended to provide students with skills in business management, and leadership to meet the market skill needs and/or create self employment. BBA programme develops a student’s intellectual and managerial skills and helps in nurturing leadership qualities for future business leaders.

The BBA curriculum emphasizes the development and training of corporate managers and leaders. The programme is idea for candidates who wish to obtain a thorough academic and professional qualification by expanding basic knowledge in the various fields of business, applicable at the workplace. The programme is a combination of theoretical content and extensive academic and industry - related exposure.

The programme is designed to enable graduates apply sound business principles by combining knowledge, skills and experiences to recognize opportunities or challenges, identify alternative solutions, make choices and implement the selected decisions. The programme is flexible, broadly based and tailored to meet the current needs of the real world. The BBA programme comprises five (5) areas of specializations as follows:

  1. Accounting and Finance Specialization
  2. Marketing Specialization
  3. Human Resource Management
  4. Entrepreneurship Specialization
  5. Project Management Specialization

Entry Requirement

KCSE Aggregate Grade of C+ (plus) C (plain) in Mathematics and English or Kiswahili

Key Contact

Name: Dr. Lilian Mwenda  

Area of Study:

PhD in Business Administration and Management-DeKUT(2012)

MSc .in Managerial Technology- Johnson and WalesUniversity(1993)

Bachelor of Hospitality Management- Florida International University(1987) USA


  • Organization Behaviour
  • Strategy Management
  • Practice of Management


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